Why should you go there and how do you do it right?

Tucked away in the Talat Yai district of Phuket Town lies So What Bar, a popular meeting place for locals and visitors alike. With its alternative atmosphere and live music, it attracts both visitors and residents. The bar has cultivated a loyal following that appreciates blues, rock, and a truly relaxed vibe – quite unlike the touristy nightlife found elsewhere on the island.

Guests can expect a good selection of cocktails at fair prices, a friendly crowd, and a relaxed, uncomplicated atmosphere where they can happily linger for hours. Solo artists and bands perform regularly, with the blues concerts receiving particular praise from previous patrons. Even on quieter evenings without live music, the bar remains welcoming – one guest even reported being invited to play music himself when there wasn't any live music playing.