Phuket, Thailand, July 3, 2025 / TRAVELINDEX / The 'Sansiri Academy', a philanthropic initiative by Sansiri, Thailand's most trusted property developer, is now in its 19th year and continues its commitment to empowering youth through the power of football – completely free of charge.

This year marks a significant milestone: the program is being expanded in collaboration with various organizations to introduce the globally recognized FIFA School Programme to children and coaches in three districts of Phuket. The initiative not only fosters important skills and values ​​through sport but also makes a substantial contribution to increasing the Thai football population – a fundamental step for the long-term development of the sport nationwide.

The Sansiri Academy, in collaboration with the Football Association of Thailand, is introducing the FIFA School Programme for children, volunteer coaches, and mentors in Phuket for the first time. The programme is more than just football training: it focuses on the enjoyment of the game and encourages children to experience the joy of football alongside important values ​​such as respect, equality, and teamwork. The aim is to foster continuous personal development and ignite a lasting passion for football that extends far beyond the pitch.

As a special highlight, the participating schools and volunteer coaches receive over 200 Adidas footballs during each training session – so that they can continue to practice and pursue their passion beyond the training and transform everyday spaces into playgrounds for fun, learning and personal growth.

The first training session recently took place at the Thanyapura Sports & Health Resort in the Thalang district – an international-standard facility equipped with first-class football pitches and top-of-the-line conference facilities, providing an ideal learning environment for children and coaches. The second session followed in the Kathu district at the football pitch of the Prince of Songkla University Phuket Campus.

Since the founding of the Sansiri Academy Phuket in 2012, Sansiri has been committed to making a lasting positive impact on the community. To date, over 5,000 children have participated in the program, developing not only athletic skills but also discipline, teamwork, and social values. This free, non-profit initiative reflects Sansiri's belief that sport strengthens the bonds between children, families, and the wider community. At Sansiri, we believe: "Children are the foundation of the family, and families are the foundation of society."