Why should you go there and how do you do it right?

This is where the residents of Buriram shop. The shopping center, part of the Central Group, is a large, air-conditioned mall unlike anything else in the province. It's located on the road between Buriram and Nang Rong in Tambon Isan. You can find clothes, household goods, and a meal in pleasantly cool interiors. Nobody comes to Buriram specifically for a shopping center, and I wouldn't spend a whole day there. But if you're in town and need socks, a phone charger, or just an hour to cool down, it's ideal and convenient.

The clientele consists more of locals than tourists, which I see as an advantage. It's quiet on weekday mornings. In the late afternoon and evening, it fills up with families and working people finishing work. So, if you want a quick bite, you should arrive early. It's also a good alternative on a rainy afternoon or on a weekend when the city is busy and you're looking for a reliable restaurant.