Bangkok (Thailand) – June 2, 2017 (travelindex.com) – The Tourism Authority of Thailand (TAT) invites domestic and international tourists to visit the historic southern Thai province of Nakhon Si Thammarat and enjoy a wide range of local attractions and experiences as part of the new marketing campaign “Nakhon Si Awesome”.

Mr. Yuthasak Supasorn, Governor of the Tourism Authority of Thailand (TAT), said: “Nakhon Si Thammarat is a fantastic tourist destination with a wide variety of tourist attractions and activities that will delight people of all ages. In addition to breathtaking natural landscapes, there are also interesting historical and archaeological sites, charming local ways of life, and authentic cuisine unique to the region. A visit to this beautiful part of Thailand is truly worthwhile.”

The marketing campaign “Nakhon Si Awesome” was launched by the provincial authorities of Nakhon Si Thammarat to present the province as a modern and attractive tourist destination with a diverse range of offerings for visitors.

The word "fantastic" is used to describe the province's best attractions in six different categories.

Impressive civilization: The architectural and cultural heritage of Nakhon Si Thammarat, including Wat Phra Mahathat Woramahawihan, the province's most important temple and a UNESCO World Heritage Site nominee, is a true gem. Here, visitors can witness the annual Hae Pha Khuen That festival, held on Makha Puja day. On this day, the temple's stupa is wrapped in a cloth by locals to acquire merit. This event attracts Buddhists from around the world and is a truly impressive spectacle.

Impressive handicrafts: Nakhon Si Thammarat is renowned for its high-quality handicrafts, distinguished by their exquisite workmanship and still handcrafted using centuries-old methods. Popular souvenirs include niello pottery, silverware, and the famous Pha Yok Mueang Nakhon fabric, woven with gold and silver threads that give it a radiant sheen. Tourists can witness the traditional production of these handicrafts and thus contribute to preserving this fascinating heritage.

Beautiful nature: Among the natural attractions of Nakhon Si Thammarat are the Krung Ching Waterfall and the Khao Luang National Park with its breathtaking views, as well as the charming beaches of Khanom and Hin Ngam, which are highlighted as must-see destinations as they are unknown to many tourists and offer the perfect escape from mass tourism.

A unique lifestyle: In the coastal town of Ban Laem in the Tha Sala district, visitors can gain insight into the authentic lifestyle of the locals and live amidst nature. Here, the residents lead a simple life in harmony with nature, and tourists can participate in traditional activities such as building birdcages, weaving household items from palm leaves, or even enjoying a natural mud treatment in the sea.

Fascinating insights: Thanks to the royal development project in the Pak Phanang River basin and the local museums, Nakhon Si Thammarat offers visitors a variety of fascinating and educational excursions. The massive sluice gate on the Pak Phanang River protects the local rice paddies. This project is particularly popular with domestic tourists who want to learn more about how royal projects have helped the local population and promoted the development of the kingdom.

Fantastic flavor: Nakhon Si Thammarat province offers a wide variety of culinary delights, but the Khanom Chin rice noodles, served with various sauces, are particularly famous. Tourists can participate in culinary tours and enjoy the unique local cuisine typical of this region, where many dishes utilize the region's abundant seafood.

Getting to Nakhon Si Thammarat is easy: Nok Air, Thai Lion Air, and Thai AirAsia offer several direct flights daily from Bangkok's Don Mueang International Airport. Nakhon Si Thammarat Airport is located 12 kilometers north of the city.

There are also sleeper trains from Bangkok, departing twice daily from Bangkok Railway Station (Hua Lamphong) at 5:30 pm and 7:30 pm.

Nakhon Si Thammarat is also well connected by minibuses to other southern cities such as Hat Yai, Surat Thani and even Phuket and Krabi; all buses depart from the city's main bus station.

International Public Relations Department, Tourism Authority of Thailand, 1600 New Petchaburi Road, Makkasan, Ratchathevi, Bangkok 10400, Thailand, Tel.: +66 (0) 2250 5500 ext. 4545-48, Fax: +66 (0) 2250 0246