The JW Marriott Khao Lak Resort & Spa heralds a new era of luxury hospitality in southern Thailand, presenting itself as a newly designed five-star beachfront resort.

The resort has been reimagined with new activities, experiences, restaurants, bars and accommodations, with the vision of becoming a "destination within a destination".

An hour's drive north of Phuket, the JW Marriott Khao Lak Resort & Spa has announced a significant expansion: 76 Deluxe Rooms overlooking the lagoon pool, 28 Deluxe Rooms with direct access to the lagoon pool, 20 Family Studios with pool access, two one-bedroom villas and one two-bedroom villa.

With seamlessly flowing, naturally light-filled living spaces, lush gardens and a private pool, the 140 square meter two-bedroom villa is a heavenly retreat for families, friends, couples and honeymooners seeking a private space to relax together.

The new accommodation offers modern facilities as well as a swimming pool that, at 2.4 km, is the longest in Southeast Asia. With water slides, a wave pool, and a fountain trampoline, there are water attractions for all ages.

With eleven restaurants and bars, the resort is a culinary highlight in itself. The DRIFT Beach Bar & Grill is now also part of the gastronomic offerings.

With a fitness center, water sports facilities, cultural classes, and the tranquil Quan Spa, the resort offers leisure activities to suit all tastes. The kids' club provides a variety of fun and educational activities inspired by southern Thai culture, and excursions to the idyllic Similan and Surin Islands allow guests to discover some of Thailand's best snorkeling spots.

The recent renovation has also created an excellent new option for the MICE sector: a brand new JW Grand Ballroom, which can accommodate up to 800 guests for corporate conferences, special events and unique weddings.

The JW Marriott Khao Lak Resort & Spa will soon be complemented by a sister hotel, the JW Marriott Khao Lak Resort Suites: 52 two-bedroom suites that will add another element of spacious and flexible accommodation to this ever-evolving destination.