Why should you go there and how do you do it right?

Most visitors come for the shops and tend to spend their time on the ground floor. The real reason to visit, however, is SookSiam: an air-conditioned, replica Thai floating market hall with regional specialties, handicrafts, and cultural performances. It feels more theatrical than authentic, but it works nonetheless. The food alone is worth the trip across the river – regional dishes that are hard to find in the city center.

The rest is a huge, elegant shopping mall on the west bank of the Chao Phraya River, featuring many international luxury brands. If designer shopping isn't your thing, avoid the upper floors and head to the riverside balconies instead. Enjoy a coffee, sit outside, and watch the boats go by. On the sixth floor, there's a multi-tiered waterfall and an observation deck—the elevator ride is well worth it. It gets very crowded here on weekends, especially around SookSiam, so if you want to browse in peace, try to come on a weekday morning.