Why should you go there and how do you do it right?

Kamala is the key here. It's located away from the hustle and bustle of Patong, in a part of Phuket where a spa truly offers tranquility – and that's exactly what you're paying for when booking a massage on the island. The other half is the therapists, and this place has made a name for itself with both locals and tourists, which is generally a good sign.

The range of treatments extends from traditional Thai massages to modern spa treatments. Open daily from 9:00 am to 9:00 pm – no closing day to worry about. My tip: Book an appointment in the morning before your beach visit rather than in the evening. Evenings are usually very busy, and you'll benefit from a more relaxed transition if you're not the last guest of the night. Wear comfortable clothing or bring some with you, because slipping back into tight jeans after an hour on the massage mat is hardly the most relaxing experience.