Pattaya, Thailand, June 8, 2021 / TRAVELINDEX / Best Western Hotels & Resorts expands the hotel landscape in Thailand with the opening of a brand new beachfront hotel on the country's east coast, just moments away from the lively resort town of Pattaya and offering stunning views of the beach.

The Best Western Premier Bayphere Pattaya, opening in June 2021, is a stylish hotel with impressive architecture and interior design. Guests can choose from 174 modern rooms and suites, all featuring contemporary décor, bathrooms with rainfall showers, work areas, and state-of-the-art technology, including free high-speed Wi-Fi. The Deluxe and Executive rooms offer panoramic views of the sandy beach, sparkling sea, and spectacular sunsets from their private balconies.

During the day, guests can relax with a stroll along the beachfront promenade, a swim in the infinity pool overlooking the sea, or a soak in the whirlpools, enjoying the tranquil atmosphere. A well-equipped fitness center provides the perfect setting for an effective workout, while the sun terrace and cozy cabanas invite guests to unwind with refreshing drinks and light snacks.

When the sun sets over the Gulf of Thailand, guests can relax and enjoy cocktails in the Lunar Rooftop Bar, located on the eighth floor with a majestic view of the ocean, or savor delicious Thai and international cuisine with fine wines in The Rocks, the hotel's elegant all-day dining restaurant.

Visitors can discover numerous attractions along the east coast, which is rapidly becoming one of Asia's premier holiday destinations. Shopping enthusiasts will find plenty to enjoy at malls like Terminal 21 Pattaya, while families can have hours of fun at world-class water parks such as Cartoon Network Amazone. Thailand's natural and cultural heritage can be explored at Pattaya's floating market, the Nong Nooch Tropical Garden, and the Sanctuary of Truth. Golf courses, vineyards, and water sports await in the surrounding countryside with its rolling hills and golden beaches.

“Thailand’s east coast has changed dramatically in recent years. Numerous fantastic new facilities and activities attract all kinds of visitors, from young couples to families with children. Thanks to its proximity to Bangkok and several major airports, it’s an ideal location for weekend getaways or longer holidays. The elegant Best Western Premier Bayphere Pattaya, with its stunning beachfront location, will raise the standard of accommodation in the region and attract even more visitors to this dynamic destination in the future,” said Erwann Mahe, Managing Director International Operations – Asia, Best Western Hotels & Resorts.

The Best Western Premier Bayphere Pattaya is easily accessible from downtown Bangkok, Suvarnabhumi International Airport and U-Tapao Rayong-Pattaya International Airport, the region's rapidly growing air transport hub, making it an excellent option for both domestic and international travelers.

The Best Western Premier BluPhere Pattaya was developed by Habitat Group, Thailand's leading investment property developer. The company specializes in high-end lifestyle investment properties and holiday apartments in the heart of Bangkok and Pattaya. BluPhere Pattaya, BW Premier Collection by Best Western, will open soon.

For more information, please visit www.bwpbayphere.com. Or, for more information about Best Western Hotels & Resorts in Asia, visit www.bestwesternasia.com.

About Best Western Hotels & Resorts: Headquartered in Phoenix, Arizona, Best Western Hotels & Resorts is a privately owned hotel brand within the global network of the BWH Hotel Group®. With 18 brands and approximately 4,700 hotels in more than 100 countries and territories worldwide*, the BWH Hotel Group serves the needs of developers and guests in every market. Brands include Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western®, Vīb®, GLō®, Aiden®, Sadie®, BW Premier Collection®, and BW Signature Collection®. Through acquisitions, the company also offers the WorldHotels™ Luxury, WorldHotels Elite, WorldHotels Distinctive, and WorldHotels Crafted collections. The portfolio is rounded out by the SureStay®, SureStay Plus®, SureStay Collection®, and SureStay StudioSM** franchises.

*These figures are approximate, subject to change, and include hotels currently under development. **All Best Western, WorldHotels, and SureStay branded hotels are independently owned and operated.