Phuket (Thailand) – July 9, 2015 – With the recent opening of the BEST WESTERN Patong Beach, Best Western International has brought a new style to Phuket and Patong Beach. This outstanding mid-range hotel is located in the heart of Phuket's most popular holiday destination, offering stylish and affordable accommodations within easy reach of the island's top attractions.

The BEST WESTERN Patong Beach is located less than 1 km from the famous white sands of Patong Beach, the Junceylon shopping center, and a wide variety of bars, restaurants, and entertainment venues. The hotel's modern amenities make the most of its idyllic tropical setting.

An outdoor infinity pool offers breathtaking views of the azure waters of the Andaman Sea, while the bright and spacious Mana restaurant serves delicious local and international cuisine with indoor and outdoor seating. Guests can also relax at the poolside bar and enjoy a cocktail at sunset.

Other amenities for guests include a fully equipped fitness center and a business center.

The hotel's 224 modern rooms and suites all feature large 32-inch LCD TVs, comfortable beds, minibars, and tea and coffee making facilities. As in all Best Western hotels worldwide, Wi-Fi is free throughout the entire hotel.

“Phuket is the most popular holiday destination in Thailand. Every year, more than ten million travelers from all over the world visit the island and generate billions of baht for the tourism industry,” said Maetapong Upatising, General Manager of the BEST WESTERN Patong Beach.

“The BEST WESTERN Patong Beach Hotel will certainly meet the needs of travelers seeking comfort and excellent service at a reasonable price. The hotel has already welcomed many travelers since its opening,” he added.

The opening of the BEST WESTERN Patong Beach is part of a broader expansion strategy by Best Western International. The new hotel is Best Western International's twelfth in Thailand and its third in Phuket. Two further projects in Bangkok and Hua Hin are currently under construction and are expected to welcome guests in 2016. With this expansion, Best Western International aims to promote the growth of the Thai tourism sector.

The BEST WESTERN Patong Beach joins the other two resorts on Thailand's most popular holiday island, the BEST WESTERN PREMIER Bangtao Beach Resort & Spa and the BEST WESTERN Phuket Ocean Resort Phuket.

Best Western International is also expanding in Southeast Asia: More than 20 hotels will be opened in Indonesia, ten in Malaysia and seven in the Philippines, and further projects are planned in Laos, Vietnam and Myanmar.

ABOUT BEST WESTERN INTERNATIONAL Best Western International is the world's largest hotel chain® with over 4,000* independently owned hotels in 100* countries and territories worldwide. We offer six hotel products designed to meet the needs of developers and guests in every market: BEST WESTERN®, BEST WESTERN PLUS®, BEST WESTERN PREMIER®, BEST WESTERN PLUS EXECUTIVE RESIDENCY®, Vib®, and BW Premier Collection®. Best Western Asia was founded in Bangkok in 2001 and now operates in 15* countries in the region, with over 100 hotels either already in operation or in development. Best Western provides hotel owners with comprehensive operational support, including sales, marketing, and distribution, with booking options via online, mobile, and social media. The award-winning Best Western Rewards® guest loyalty program has 22 million members. *These figures are approximate and subject to change.

To learn more about a specific hotel or to discover other Best Western hotels worldwide, please visit www.bestwestern.com. For further information on development opportunities in Asia with Best Western International, please visit www.bestwesterndevelopers.com or contact us at [email protected].

Media contact: Jane Kamolnithi, Marketing & Communications, Best Western International – Asia, Tel.: +66 2 656 1260, [email protected]